Community Branding + Promotion
New properties need fresh brands to attract tenants and establish a community identity. Through branding and creative strategy, Imagewërks has launched successful properties for a wide variety of target audiences and used digital marketing best practices to get tenants to lease-up ahead of grand openings.
Imagewërks drew on their previous experience with PAK Properties to develop a brand strategy for Wycliff—a 300,000 square foot unique maker space—which included logo design, collateral, and website development
A leading developer in reshaping urban landscapes, Greco asked IWM to help promote one of their more ambitious projects in the Minneapolis/St. Paul area—their new luxury North Loop condos, Sable. Thanks in part to the branded fence wrap at the site, Sable was 70% filled by the time of open.
Oppidan Investment Group partnered with Greco on apartment complex Lowa46—an earthy lifestyle space in the heart of the Minneapolis/St. Paul Metro. IWM helped with full branding, and their branded fence wrap produced on average 10 inquiries a day, which garnered around 300 leads a month for their rental property.